Articles by Adam Senour

Creative Offline Website Marketing Techniques
 by: Adam Senour

Although the vast majority of website traffic is the direct result of search engines, there are many offline marketing techniques that can be used to draw customers to your website. The examples listed below are but a few ways in which you can market your online presence to an offline audience in an inexpensive manner. Some of the examples listed below even can be implemented at no extra cost! ... continue

Eliciting Constructive Website Feedback
 by: Adam Senour

"It's good."
"You've done a nice job."
"I don't like it."

At some point, you have probably received comments like this when asking for constructive criticism of your website efforts. Unfortunately, the generic nature of these comments does not give specific information on elements that you need to improve your site. ... continue

iKobo Review - Part 1
 by: Adam Senour

The Initial Discovery

In April of 2004, I became aware of a company called iKobo as the result of a posting on Web Design Forums (www.webdesignforums.net), a website design discussion board. An individual who was new to the discussion board posted a series of comments regarding iKobo and its presence as a possible serious competitor to PayPal. Upon further research on the company, a series of other forum discussion board posts were discovered. Forum link examples can be found below: ... continue

iKobo Review - Part 2
 by: Adam Senour

Attempt 1 Conclusion

On July 13, 2004, the transaction was cancelled. My MasterCard was never charged.

However, I did notice that my limits as a sender and receiver had been unilaterally raised to $500 USD. I had not contacted iKobo by telephone or email with regard to raising my limits, nor had I sent any of the "required" documentation. ... continue